by Tara Goodwin | Aug 23, 2022 | News, Press
It’s no secret that PR is my number one passion. But when I’m not busy delivering results for my clients, chances are you can find me spending time on my other great love: golf. I recently participated in a golf tournament where I played 72 holes of golf in four...
by Tara Goodwin | Jul 1, 2022 | News, Press
In most cases, PR is best left to the professionals. There are many advantages to trusting a PR consulting firm to handle your publicity rather than trying to do it yourself. But contrary to popular belief, hiring a PR professional doesn’t absolve you of your PR...
by Tara Goodwin | Nov 9, 2021 | Events, News, Press
Sometimes, the best angle for your story isn’t always the most obvious one. For an excellent illustration of this rule, look no further than several recent PR wins for the TB12 Foundation, an organization founded by Tom Brady to help educate and inspire athletes to...
by Tara Goodwin | Sep 8, 2021 | News, Press
Maintaining a work environment where employees feel supported and inspired is no easy task—and the events from this past year and a half certainly haven’t helped. Even before the COVID-19 pandemic, organizational silos were already a problem for many...
by Tara Goodwin | Aug 29, 2021 | News, Press
With the COVID-19 pandemic tightening its grip on America once again, our mask-free summer may soon be coming to an end. Following a massive vaccine rollout this past spring, many businesses and organizations eased up on COVID-19 precautions, preparing for a...
by Tara Goodwin | May 13, 2021 | News, Press
Even the most veteran communicators could not have predicted the devastating effects of 2020’s crisis trifecta: the COVID-19 pandemic, the resulting economic free fall, and demonstrations in the streets for racial justice. A year later, business leaders still...
