by Andrew Savard | Dec 10, 2025 | News
by Tara Goodwin | Oct 16, 2024 | News
When I talk to CEOs about crisis management, I like to start by asking the same two questions: “Have you faced a crisis? How did you handle it?” The responses are telling. Most CEOs recount situations where a crisis occurred completely unexpectedly, and...
by Tara Goodwin | Oct 2, 2024 | News
Public relations has come a long way from primarily focusing on media relations. Today, PR professionals are strategic communications partners, offering a wide range of services that go far beyond securing press. Are you taking full advantage of what your PR partner...
by Every Little Word | Apr 9, 2024 | News
“I’ve been waiting to find a way to hire you, and I need to hire you now.” It was my longtime friend Julia Kehoe on the phone, inviting me to contribute PR consulting to one of the most important projects of my career. Since answering that phone call two years...
by Tara Goodwin | Aug 9, 2023 | News, Strategy
Since I first explored ChatGPT several months ago, I’ve had the opportunity to dig deeper and discover its powerful potential for public relations, client communications, and so much more. Do I envision a future where robots take over all our tasks? Not at all. But I...
