by Tara Goodwin | May 26, 2023 | Events, Strategy
Trade shows offer terrific marketing, networking, and public relations opportunities—but most come with a hefty price tag! Before paying the booth fee and booking your team’s travel, there’s one critical thing you need to do: Plan ahead. Simple Strategies for...
by Tara Goodwin | Apr 3, 2023 | Events
As a public relations professional, I’m much more than a consultant; I’m a listening ear, a supportive shoulder, and—truly—a trusted friend to every client I serve. I even joke that I should have studied psychology since so many of my clients bring deeply personal...
by Tara Goodwin | Mar 6, 2023 | Events
Helping to bring attention to impactful nonprofit organizations is one of our greatest honors at Goodwin Consulting. One such incredible client is Health Imperatives, whose mission is to improve the health and well-being of low-income or vulnerable families and...
by Tara Goodwin | Feb 7, 2023 | Events
Event management is not for the faint of heart. A substantial amount of work goes into planning a successful event of any size. But with careful preparation, you can guarantee rave reviews and resplendent results from your next workshop, gala, fundraiser, conference,...
by Tara Goodwin | Nov 29, 2022 | Events, Press
Goodwin Consulting clients celebrated many successes in 2022, with powerful PR initiatives boosting brand awareness across Boston and beyond. Here’s a look at some of our year’s biggest wins for companies of all shapes and sizes. One Week, Two National...
by Tara Goodwin | Oct 4, 2022 | Events
What if I told you that most PR crises begin as minor issues that spiral wildly out of control? This concept may be unnerving, but it’s no reason to panic. Business leaders and organizations often have the power to prevent a full-blown crisis. The key is taking action...