6 Strategies for Acing Your Next Job Interview

6 Strategies for Acing Your Next Job Interview

Despite all signs pointing to a strong economy, many workers are still struggling to find a job. So what gives? The reality is that, since 2023, companies are hiring at a slower rate and putting candidates through more rounds of interviews before making offers. Now...
How to Understand (and Reach!) Your Audience

How to Understand (and Reach!) Your Audience

Whether you’re putting together a press release, being interviewed by a journalist, or gearing up to launch a new marketing campaign, product, or service, your success hinges on how well you know your audience.  During my years of coaching companies in media...
2023: A Year of (Very) Good Wins

2023: A Year of (Very) Good Wins

The public relations landscape has never held more promise, with 2023’s technological advances introducing new ways to connect and communicate. Even amidst widespread economic and global challenges, Goodwin Consulting persisted—and succeeded!—in alleviating the...