A Good Win for Boys & Girls Clubs of Dorchester

A Good Win for Boys & Girls Clubs of Dorchester

When a Dorchester, Massachusetts, native became an NBA champion, the news made big waves throughout the community. Not only had the city’s own Bruce Brown scored the winning points in the Denver Nuggets’ title-clinching Game 5, but he’d also told the Boston Globe that...
Great Publicity Starts with Media Training

Great Publicity Starts with Media Training

CEOs and business owners often don’t think about media training until faced with a publicity opportunity, but that’s the wrong approach. Media training should be an ongoing part of your public relations process so that when an opportunity arises, you’re not merely...